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A quick look at a fun Saint Patrick's Day first click test that we recently ran.
How do I quantify the ROI (return on investment) of investing in user experience?
We all know that building a robust information architecture (IA) can make or break your product. And getting it right can rely on robust user research. Especially when it comes to creating human-centered, intuitive products that deliver outstanding user experiences. But what are the best methods to test your information architecture? To make sure that... View Article