Treejack-takes-a-trip-with-American-Airlines_thumb
Recommended for you
From the PX Agency: How we went fully remote
The outbreak of COVID-19 meant Optimal Workshop had to go full time remote when New Zealand went into a mandatory 4-week lockdown. Read how we did it.
What do you prioritize when doing qualitative research?
Qualitative user research is about exploration. Exploration is about the journey, not only the destination (or outcome). Gaining information and insights about your users through interviews, usability testing, contextual, observations and diary entries.
Comparing Open and Hybrid Card Sorts with Tripadvisor.com
Let's compare 2 OptimalSort card sorting types using a popular travel website.