Website Reviews

THE LATEST

Form review: IRS US Individual Income Tax Return 2016 Form

Nobody really likes filling in tax forms, especially when they're as confusing as this one from the IRS! Check out this first-click test we ran on a form.

Website review: Sephora US website footer

We take a look at global beauty giant Sephora using both Treejack and OptimalSort together. Except this time, we're just testing the footer of the US website!

Website review: ASOS

This week we used Treejack and OptimalSort together to test ASOS — a giant online shopping website for clothing and accessories. Check out what we found here!

Card descriptions: Testing the effect of contextual information in card sorts

Card sorts are in essence a simple technique, however it’s the details of the sort that can determine the quality of your results.

Treejack takes a trip with American Airlines

Airlines need to ensure their digital channels are delivering a great user experience. Read on to see how we tested American Airlines with Treejack.

A guide to conducting a heuristic evaluation

Before you dive into your own heuristic evaluation, take some time to learn what they are, what’s involved, and how to conduct one.

Around the world in 80 burgers—when Chalkmark met McDonald’s

McDonald’s a good grilling by testing ten of its country-specific websites’ home pages in one Chalkmark study.

The remote testing tool that keeps on giving: When Chalkmark met Coca-Cola

Ashlea McKay takes a deep look at world-famous Coca Cola using our very own remote testing tool Chalkmark.

All grown up: what first-click testing can teach us about an enterprise

Enterprises change organically over time. So what can first click testing, using Optimal Workshop's Chalkmark, tell us about enterprise?

Teacher taxonomy: What tree testing told us about our website

We provide online resources for K-12 teachers and administrators around the USA, so getting our information architecture right is an art form. Here's how tree...