CEO Andrew Mayfield reflects on the epic year we've here at Optimal Workshop, including our move to self-managing squads and our trip to the Wairarapa.
This article explains how to interpret and analyze the results from closed card sorts using OptimalSort from OptimalWorkshop.
This article explains how to interpret and analyze the results from open and hybrid card sorts using OptimalSort from OptimalWorkshop.
Research and design has changed over time, thanks to technology. Read on to find out how to do better research for design with Optimal Workshop and MURAL.
Tree testing guru Dave O'Brien has just launched his brand new, comprehensive wiki "Tree testing for websites". Have a read and share your thoughts!
Recruiting participants for usability studies can be tricky, but there are ways around this hurdle. Read on to find out UX Agony Aunt's advice!
Upon the launch of our new online survey tool, Questions, we sent out a short survey to see what you all use online surveys for. Read on for the results!
What are soft skills? Why are they important? Paul Sherman shares his thoughts and opinions before his presentation at UX New Zealand 2016.
How can you succeed when making a change? Before her talk at UX New Zealand 2016 Stephanie Wilson explains how she brought UX practices to her workplace.
Dan Ramsden, creative director of UX architecture at BBC, shares his thoughts on information architecture before his presentation at UX New Zealand 2016.