You've got two large content structures you'd like to A/B test. Is Treejack appropriate?
Tree testing is a usability technique that can help you evaluate the findability of topics on a website.
Here's what happened when the IRS met Treejack.
The latest in Tree testing
Here all the tips and tricks you’ll need to create an effective tree test!
Footers are an important part of online shopping websites. It’s often where we find essential information and answers.
Here's what happened when we put ASOS’ US website to the test using the Optimal Workshop suite of tools.
We run through how to develop a taxonomy for an information architecture.
Let's look at when tree testing should be done and how to divvy out responsibilities among your team.
Here are some thoughts on developing intranet information architectures using the Top Tasks methodology.
It's tempting to just dive into tree testing – but here's what you should consider first.
Running tree tests regularly helps to ensure people are able to find what they’re looking for on your site.
Information architecture (IA) is the backbone of a great design. Here's how to tell that to others.
Before you change up your IA, how do you figure out whether the new navigation is any better than the existing one?