Taking better notes for better sensemaking
This post makes suggestions for practitioners as part of observing users during UX interviews.
Qualitative research
Qualitative research is about exploration. It focuses on discovering things we cannot measure with numbers and typically involves getting to know users directly through interviews or observation.
The latest in Qualitative research
My first week as a user researcher
Hi! My name is Ania, and here's how my first week at Optimal Workshop went.
Qualitative research methods
Interested in qualitative research methods but don’t know where to start? This article gives you a solid introduction.
Carving up the community: User research approaches when designing for government
Unsurprisingly, when designing specifically for government, there are a host of other UX considerations.
Collating your user testing notes: Patterns, themes, and insights gained from scoring, tagging and merging
Here's a step by step guide for turning your user testing notes into something useful.
Conversations lead to actions, reports lead to filing cabinets
There are three types of conversations that occur during a usability study.
How to record qualitative observations
When you have a bunch of recorded observations, how do you go about the complex task of analyzing them?