67 ways to use the Optimal Workshop Suite of user research tools
Here are some of the many, many ways to make use of the Optimal Workshop platform.
OptimalSort
We’ve made card sorting even easier with OptimalSort – the online card sorting tool preferred by information architects, web designers and content writers the world over.
A quick analysis of feedback collected with OptimalSort
How can you run an unmoderated, remote card sort, but also capture the insights you'd gain from being in the same room?
Online or offline card sorting?
You don't have to choose between online and offline card sorting. In fact, the 2 approaches complement each other.
The latest in OptimalSort
How to interpret your card sort results Part 2: closed card sorts and next steps
Closed card sorts are generally much quicker and easier than open and hybrid card sorts.
How to interpret your card sort results Part 1: open and hybrid card sorts
Let's look at how to interpret and analyze the results from open and hybrid card sorts.
Ready for take-off: Best practices for creating and launching remote user research studies
When you’re on to something that works — turn it into a template!
Website review: Sephora US website footer
Footers are an important part of online shopping websites. It’s often where we find essential information and answers.
Website review: ASOS
Here's what happened when we put ASOS’ US website to the test using the Optimal Workshop suite of tools.
Card descriptions: Testing the effect of contextual information in card sorts
Card sorts are the best way to learn about how people conceptualize and organize information.
A quick analysis of feedback collected with OptimalSort
How can you run an unmoderated, remote card sort, but also capture the insights you'd gain from being in the same room?
Using paper prototypes in UX
Paper prototyping is a simple usability testing technique designed to test interfaces quickly and cheaply.
How Andy is using OptimalSort to prioritize our product improvements
Learn how one of our product managers, Andy, is using our tools to prioritize our product improvements.
Card Sorting outside UX: How I use online card sorting for in-person sociological research
Card sorting can be used in myriad ways. Here's how one person uses it for in-person sociological research.