New feature: Compare task results in Treejack
We’ve added a new comparison feature to Treejack that allows you to compare two tasks from two different tree tests without even having to leave the results page.
News and updates
Hot off the digital press: CRUX#2 is here!
Time really does fly when you’re having fun. Rewind to November of last year (2020) and we’d just launched the first issue of our UX magazine, CRUX. If you haven’t read that inaugural edition, you can still find it right here. It’s digital, so there’s little chance of it disappearing. Anyway, I digress. I’m here... View Article
What’s the difference between UI and UX?
UI and UX are two terms that are often used interchangeably and confused for one another, but what do they actually mean? And is there a crossover between them?
How to convert user feedback into a new product feature
If you’re looking to turn users into lifelong brand advocates, you first need to understand exactly what customers like and dislike about your company.
Understanding the gestalt principles of perception for UX
Understanding the gestalt principles can help you to better understand how your users perceive and interpret your products and services.
Applying the agile method to market research
Regardless of how you end up tackling your market research, applying the agile principles can have a powerful influence over your approach
Is UX here to stay?
It can often seem like UX is the end game, that we finally have a term that encompasses and explains the work that we do – accurately. That might not be the case.
Effective user research: Your north star
The Age of the Customer is here. In every industry across the globe, UX professionals now dictate the terms, placing customers at the heart of every design decision.
Note-taking: The best tool to get stakeholders onside with your next research project
Getting stakeholders aligned and engaged with your research is rarely easy. In fact, it’s often one of the hardest parts of being a user researcher.
How to present data to stakeholders
You’ve collated your data and insights. Now, it’s time to take the next step: presenting your findings back to your stakeholders.