News and updates

The Art of the Customer Interview

Customer interviews are the lifeblood of SaaS businesses. If you’re not investing in them, you’re missing out on one of the most impactful tools you can use to grow your business and improve your product.

9 min read
15 guides for remote UX research

We’ve pulled together a comprehensive list of remote UX and remote working content from our blog and the wider UX community.

6 min read
Say hello to our new look

Today we’re launching a new look for Optimal Workshop. Here, we’ll share why we made this change and where you’re going to see the biggest changes.

4 min read
17 creative ways to use our tools

People use our tools to find out where users get lost and create better experiences every day. Here are 17 other ways to use our tools creatively.

6 min read