Just published: A free book-length guide to tree testing

Max Koh

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We’re happy to announce the publication of a new online reference guide for tree testing, written by Dave O’Brien (inventor of Treejack and tree-testing guru).

Check out the wiki here: "Tree testing for websites" – a comprehensive guide

This guide is a free-to-use reference that covers each step of the tree-testing method in depth, from planning a study, to recruiting, and revising your site after a test.

  • If you're just getting started, this guide offers step-by-step instructions for running a good tree test and analyzing the results.
  • If you have previously run tree tests, you'll find tips on how to run more advanced (and more effective) tests, and solutions to the most common mistakes that people make.

This guide is based on lessons learned from hundreds of tree tests and dozens of Information Architecture (IA) projects run for small, medium, and large organizations.

Originally developed as a book, Dave is publishing “Tree Testing for Websites” as a community wiki so that:

  • It can reach the widest audience possible (by Internet searching and word-of-mouth linking).
  • The IA community can update it to match the latest developments in methods, software, and practical experience.
  • Readers can comment on articles (no login required) and even add their own content (as contributors).

This guide includes a lot of “how-to” content that we think Treejack users will find handy for their studies, so we’ll be publishing excerpts from it over the next few months. Stay tuned for those, and in the meantime, feel free to browse the guide to improve your tree-testing skills.

Max Koh
  • Max Koh
  • Max is Optimal Workshop's content marketing manager, resident cat whisperer and Samoyed enthusiast. Connect with her on LinkedIn: www.linkedin.com/in/marishakoh

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