How to use our Actionable IA guide

2 min read David Renwick

Information architecture (IA) is the backbone of the digital age. Put simply, IA is the system and structure that’s used to organize and label content on websites, in mobile apps, in payment systems and intranets. Make no mistake, IA is everywhere.

While there’s a whole stream of people now dedicated to the management and maintenance of IA, it’s unfortunately still a neglected aspect of web design. Whether it’s due to perceived issues around money, time, cost or difficulty, people continue to focus on other areas instead of investing in the underlying structure.

We’re here to help. 

Our new Actionable IA guide

We talk a lot about IA on the Optimal Workshop Blog, but we wanted to do something a bit different this time. That’s why we’ve put together a brand new Actionable IA guide which you can download by clicking the button below.

This new guide is full of ways you can fix, refine, update and test your own IA – whether that’s for a website, mobile app or something else entirely. It’s our hope that you’ll then be able to easily put these tips to use using tools like Treejack and OptimalSort.

Using our new IA guide

We’ve designed our new IA guide to be as easy to use as possible, but we recommend signing up for a free Optimal Workshop account if you haven’t already. This will allow you to actually put the tips and advice into practice and start working on your website.

But that’s enough about the guide – go and download it! And, as always, let us know what you think.