Card sorting 101
Recommended for you
5 principles for effective experience content
Here are 5 content principles you can abide by to make sure you’re better serving your users.
The only qualitative research tool you need is here
The only tool you need to power your entire qualitative research workflow is here. We’re excited to announce the new and improved Reframer is now live for all customers! What is qualitative research? It’s an integral part of any research journey. Think: customer or stakeholder interviews, prototype testing, A/B testing, moderated interviews, and open-ended questions.... View Article
7 common mistakes when doing user research interviews
Want to do great user research? Maybe you already have tons of quantitative research done through testing, surveys and checking. Data galore! Now you really want to get under the skin of your users, understand the why behind their decisions.