Martin Bulmer

The principal researcher at Optimal Workshop. Invented Facebook for dogs before Facebook existed.

The latest posts from Martin Bulmer

Using the 'narrative arc' in your user interviews

If you’re more of a visual person, you can watch a 20 minute talk which explains how to use the narrative arc in your in-person research. The power of stories Stories are powerful things. You don’t need me to tell you that! You’ve probably read a book, seen a play, a film or a TV... View Article

5 min read