Guest Blogger

Want to join the list of talented and insightful guest bloggers at Optimal Workshop? Send us your ideas here!

Approaching the complexities and subtleties of an automotive UX

The future brings with it an ever-expansive ecosystem of modalities, including those without a UI. Read Mark's journey designing for automotive UX.

How to design with mental health accessibility in mind

In the lead up to their presentation at #UXNZ17, Andrea Bates and Helena Beckert share their thoughts on designing with mental health accessibility in mind.

How we created a content strategy without realizing it

Having a solid content strategy is crucial before writing content for a new website. But what if you don't have one yet, and you're running out of time?

When to go guerilla with recruiting

Ahead of her presentation at UX New Zealand 2017, Amanda Stockwell explains when to use guerilla participant recruitment.

The unicorn is dead: Soft skills trump coding skills

What are soft skills? Why are they important? Paul Sherman shares his thoughts and opinions before his presentation at UX New Zealand 2016.

From A to UX

How can you succeed when making a change? Before her talk at UX New Zealand 2016 Stephanie Wilson explains how she brought UX practices to her workplace.

Time, space and information architecture

Dan Ramsden, creative director of UX architecture at BBC, shares his thoughts on information architecture before his presentation at UX New Zealand 2016.

What is temporal design thinking?

Heading to UX New Zealand 2016? Check out what Jason CranfordTeague has to say about temporal design thinking before his presentation.

Cognitive biases in user research

How do cognitive biases affect user research? And how can you avoid them? Ruth Ellison explains before her presentation at UX New Zealand 2016.

Business analysis and the politics of design

Cornelius Rachieru shares some insights into the relationship between business analysis and design before his talk at UX New Zealand 2016.