Ashlea McKay

Ashlea McKay is a UX researcher, writer and keynote speaker with an industrial design background. She has more than 8 years of experience spanning both the public and private sectors in Australia and internationally in the SaaS space. Ashlea co-founded UX advice column UX Agony Aunt with Optimal Workshop in 2015 and is heavily involved in the global UX community through industry publications, mentoring and conference speaking engagements. Ashlea is also a proud autistic person who was diagnosed later in life. After spending 30 years not knowing she was missing a key piece of her identity, finding out she’s on the spectrum was the best thing that ever happened to her. Ashlea is currently writing her first book on life as an autistic UXer and is based in Canberra, Australia.
THE LATEST

10 information architecture traps we all fall into: Part 1

Whether you're a beginner UXer or a bit more experienced, it can be super easy to fall into any of these 10 information architecture traps.

Ready for take-off: Best practices for creating and launching remote user research studies

So you've created a study and you're about to hit that launch button. Before you do, check out some of these best practices for launching remote user studies!

Best practices for creating a tree test

Thinking of creating a tree test for your information architecture? Make sure you read these best practices before you get started!

Website review: Sephora US website footer

We take a look at global beauty giant Sephora using both Treejack and OptimalSort together. Except this time, we're just testing the footer of the US website!

Website review: ASOS

This week we used Treejack and OptimalSort together to test ASOS — a giant online shopping website for clothing and accessories. Check out what we found here!

How to develop a taxonomy for your information architecture

Learn what a taxonomy is and how it relates to information architecture. Plus, read how to create one using card sorting and tree testing.

How to communicate information architecture to others

Information architecture can be a hard topic to explain to others, let alone demonstrate why it's important. Learn how you can communicate it with ease.

The FAQs of UX Agony Aunt

Over the years, UX Agony Aunt has heard all types of questions from UXers around the globe. Here's a list of some of the more frequent ones.

How can we reach internal users and get them excited about participating in user research?

Need to recruit participants for your user research from within your own company? Keep these tips from UX Agony Aunt in mind!

Treejack takes a trip with American Airlines

Airlines need to ensure their digital channels are delivering a great user experience. Read on to see how we tested American Airlines with Treejack.