Ashlea McKay

Ashlea McKay is a user experience designer (UX), researcher and writer with a background in industrial design. Her experience spans both the public and private sectors and she is an internationally respected industry thought leader and conference speaker. Ashlea loves conducting user research because she learns something new every day and enjoys understanding what makes users tick. Ashlea is also passionate about mentoring and is heavily involved in the UX community at large. She regularly writes articles for well-known UX publications and is the co-founder and voice behind UX advice column, UX Agony Aunt. In her spare time, Ashlea enjoys colouring in and adding to her extensive LEGO collection.

How can we reach internal users and get them excited about participating in user research?

Need to recruit participants for your user research from within your own company? Keep these tips from UX Agony Aunt in mind!

Treejack takes a trip with American Airlines

Airlines need to ensure their digital channels are delivering a great user experience. Read on to see how we tested American Airlines with Treejack.

Testing FAQs with people who don’t use your site

Do FAQs add value to your site, or are they unnecessary? Here, we analyze the Active Kids FAQ page with our tree testing tool Treejack.

Around the world in 80 burgers—when Chalkmark met McDonald’s

McDonald’s a good grilling by testing ten of its country-specific websites’ home pages in one Chalkmark study.

The remote testing tool that keeps on giving: When Chalkmark met Coca-Cola

Ashlea McKay takes a deep look at world-famous Coca Cola using our very own remote testing tool Chalkmark.

All grown up: what first-click testing can teach us about an enterprise

Enterprises change organically over time. So what can first click testing, using Optimal Workshop's Chalkmark, tell us about enterprise?

With great power comes great responsibility: How to keep your UX know-how in the know

Ongoing professional development is something we all need to embrace, and you’ve got yourself a head start simply by recognising that.

Do I need a degree to become a good UX Designer?

Do I need a degree to become a good UX Designer? UX Agony Aunt weighs in!

Carving up the community: User research approaches when designing for government

Designing for government means a potential audience of millions — here's examples of how people have tackled the challenge of establishing sub user...

"So, what do we get for our money?" Quantifying the ROI of UX

UX Agony Aunt on what's worth quantifying to demonstrate a Return on Investment for your projects.